Design Critique

chapstick

manufacturer: wyeth pharmaceuticals

usage form factor has not been touched in 30 years. How can it be evolved to accomodate modern usage and consumers desire for ultimate customization/personalization. Can the form factor change to be more masculine for male users, less lipstick like. As our pockets fill up with phones, ipods, keys , jump drives how can we add value to the package form so it is easier to keep on person, yet out of pocket. increase cool factor to become more of a stylized accessory.

 


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Placed by bgoodell
on Wednesday November 7 2007 12:00:00 am

Need Redesign?


Yes

6

No

5
(11 x)Votes
nlende
Discussion (12)

  • wrote: 2007-11-07 16:48:00 Perhaps the new corn based plastic or metal. I don't like the jar style because the balm gets all over your fingers. I like the idea of a metal tube, maybe with a dull finish so there are no fingerprint marks.

  • wrote: 2007-11-08 01:43:00 The plastic looks cheap and the black wrapper is quick to rip and tear. Petroleum based plastics - BAD

  • wrote: 2007-11-08 03:00:00 Chapstick is crap. Cheap Chinese products now that deminish the nature of good old made in America products - likely it's smothered in lead paint and made to last up to and including the last day of warranty. We need to get away from this non- sustainable asian crap that fills up our landfills and reduces us to being souls that search for the cheapest stuff around and ruins our local economy. I say not to cheap Chinese crap and we should tell manufacturers that we don't want this any more - quality at a price not cheap at a massive profit and purely non-environmental. Make a statement!

  • wrote: 2007-11-08 10:10:00 Can someone please ban this Frank dude?

  • wrote: 2007-11-08 20:51:00 easy improvements:<br /> nicer streamlined shape<br /> incorporate cap as a fliptop cover<br /> matte aluminium, strong, lightweight, appealing<br /> refillable cartridge with lip balm, keep the aluminium/decorative body, refill the guts<br /> keychain hole and ring

  • wrote: 2007-11-11 06:52:00 Look at www.allsnowstuff.com. Click on Lipstuff. One hand open/close function is nice. Outer case isn&#039;t sexy, but could be with some of the suggestions made here already.

  • wrote: 2007-11-14 08:30:00 Should have a small mirror on the cap or some type of reflective material so you can see what your lips look like after applying the product.

  • wrote: 2007-11-14 20:43:00 Good idea.

  • wrote: 2007-11-15 05:56:00 There is a lot of plastic here and we cannot afford to continue using so much plastic these days! The cap can a big problem on these guys!

  • wrote: 2007-12-07 13:08:00 I don&#039;t want everyone to know what flavor/medicated version I have. maybe put this detail on the bottom, where colours/shades are denoted on lipsticks. in australia tampon packagaing went beserk with tiger and zebra stripes. florals. block colours, abstract patters and comic style characters, so you can reflect your personality. why not the same variety with lip balm?



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